Digital Marketeer
Omschrijving van de vacature
Greenpeace Belgium is looking for a Digital marketeer
Greenpeace is movement of people who are passionate about defending the natural world from destruction. Our vision is a greener, safer and more equitable planet, one that can sustain life for generations to come.
As a digital marketeer for Greenpeace, you are responsible for driving engagement of our audiences on the digital channels: from lead generation to donor acquisition, you develop and implement strong digital campaigns to support our strategic objectives.
Everybody is welcome at Greenpeace, no matter who you are, where you come from, or what you look like. Our mission is for everyone, and so is our workplace.
Tasks:
- Digital lead generation
- - Develop and implement a digital lead generation strategy together with the campaign teams to guide our audiences in their engagement to Greenpeace.
- - Generate qualitative leads to support our donor acquisition objectives together with our channel experts (telefundraising) and audience specialists (monthly donors, high level giving, legacies).
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- Drive engagement of our audiences through strong, compelling digital journeys and experiences.
- Digital Marketing & fundraising campaigns
- - Create and implement digital campaigns to support our donor acquisition objectives.
- - Support and participate in our cross-channel global campaigns (end-of-year fundraising campaign, legacies, Greenpeace open boats events).
- - Monitor and analyze digital funnels (reach, engagement, conversions, ROI).
- - Analyze competitors, market trends and digital innovations to detect opportunities for engagement and fundraising.
- Digital channels point of contact
- - Strategic lead for digital paid advertising: social media advertising, search engine advertising, display. Plan digital paid advertising activation according to the organization’s strategic objectives, support campaigners & marketeers in setting up paid advertising, follow up on budget and setting up of dashboarding.
- - End responsibility for the update of the website: on a content as well as technical level.
Gewenst profiel
Profile:
- Motivated by the Greenpeace goals and values.
- - Digital strategist: experienced and passionate digital specialist with proven experience in setting up effective digital campaigns.
- - Strong experience in digital advertising: social, search engine & display (certification is a plus).
- - Analytical and result-driven with strong skills in data analysis and dashboarding of digital funnels
- - Technical skills in website development and SEO is a plus.
- - Curious, opportunity and innovation-driven.
- - Do-er: put skills into practice, combine strategic and practical tasks.
- - Strong language skills: Dutch and/or French, and English.
- - Team player: you will work at the intersection of campaigning, marketing and fundraising therefore you will foster a collaborative environment based on empathy, respect and co-construction.
Ons aanbod
Our offer:
- A full-time permanent contract
- A dynamic working environment
- Interesting working conditions, with an attractive benefits package: meal vouchers, end of year prime, hospitalization insurance, extra-legal leave and homeworking possibilities
- A challenging position
Selectieprocedure
You need to apply before the 14th of July 2025.
You can only apply via our Recruitee (Tellent) platform: